Enthusiasts for both indoor and outdoor home projects comprise over 3 million unique visitors who come to our Home and Garden Channel each month. They visit our sites to find how-to-tips, support and advice for their concerns and challenges, to share videos and photos of their projects, and to enjoy an online community of like-minded users.
You will find do-it-yourself types, people who enjoy their yards, and especially women who love to nurture their plants, pets, and children. Ads geared to women and home life do particularly well in this channel, including items such as jewelry, flowers and seeds, fabrics, pet supplies, child care and education services, home improvement products, and arts and craft supplies.
Reach and Activity:
- Total Visits: 6,756,815
- Total Unique Visits: 3,386,030
- Total Page Views: 61,153,523
- Average Time on Site: 7:26 minutes
- Total # of Registered Members: 891,247+
- Total # of Monthly Posts: 881,886+
Demographics:
- 93% Female and 9% Male
- Median Age 35-44
- DavesGarden.com – 77% age 35-65
- Craftster.com (Craftster.org) – 71% age 18-34
- Stampers.com (SplitCoastStampers.com) – 82% age between 24-54



