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Moniker to Join Afternic’s Domain Listing Service

Addition Unifies Domain Aftermarket

POMPANO BEACH, FL and WALTHAM, MASS—October 25, 2010 —Moniker®, an Oversee.net® company and one of the ten largest ICANN-accredited domain name registrars, and Afternic.com, the world’s leading reseller network for premium domain names, announced today that Moniker would join Afternic’s premium reseller network by the end of 2010. With this agreement in place, Moniker’s customers will be able to list and sell their domain names on Afternic’s Domain Listing Service (DLS), the industry’s largest premium domain name reseller network.

“Through DLS, Moniker customers now have immediate access to the world’s largest domain marketplace,” said Craig Snyder, general manager of Oversee’s Aftermarket and Registrar division. “Our agreement will also make DLS network domains available through Moniker. This seamless integration will deliver a superior end-user experience and will continue to build market awareness around the domain aftermarket, driving increased buyer interest and higher valuations.”

Afternic’s DLS offers domain owners unmatched domain distribution to tens of millions of retail premium domain buyers through its network of more than 40 reseller partners.

“The domain industry has long needed a unified aftermarket effectively connecting domain buyers and sellers,” Jason Miner, senior vice president of sales and business development at Afternic. “With its reseller network now reaching more than 35 million prospective domain buyers every month, the DLS clearly maximizes sales opportunities while driving the industry’s highest average sales price. For Internet properties, the DLS is functioning much as the Multiple Listing Service does for real estate sales—creating a very efficient marketplace.”

As a DLS Premium Partner, Moniker’s customers can leverage Afternic’s unique instant transfer capabilities, meaning that a customer can have an “instant checkout” during the purchase of a premium domain name. This feature makes domain names more attractive to end-users seeking immediate use of the domain as they establish their business.  Afternic’s unmatched distribution offers domain owners a unique opportunity to monetize their portfolios. “Recent announcements underscore our commitment to innovate and improve the seller and buyer experience, driving value for both.” said Miner.

About Oversee.net’s Aftermarket and Registrar Division

Comprised of Moniker® and SnapNames®, Oversee’s Aftermarket and Registrar division offers businesses and individual investors an array of services for domain name registration, acquisition, management, appraisal, brokerage and sales. A top ten registrar, Moniker introduced the live domain name auction concept. SnapNames operates the largest auction of expired and deleting domain names and gives its customers exclusive first access to the world’s most valuable names every day. For more information, visit www.moniker.com and www.snapnames.com.

About Afternic

Afternic DLS is the world’s largest domain marketplace, partnering with the world’s leading domain registrars and

sellers. Through DLS, domains are promoted for sale to millions of active domain buyers worldwide. Afternic is part of

NameMedia, a leader in the acquisition; development and trading of digital real estate through a network of highly targeted websites and a marketplace for premium domain names. The company’s website development focuses on creating compelling online communities in niche categories. The company’s marketplace allows owners of premiumdomain names to list their domain properties for sale, and for domain buyers to review the largest available inventory.

Through its ownership of one of the largest domain portfolios in the world, its innovative website development platform, and its broad distribution, NameMedia now serves more than 50 million visitors to its network of websites and sells domains to customers in more than 100 countries. Headquartered outside Boston in Waltham, Massachusetts, more information is available at www.namemedia.com.